SEOBrandManagement.com (SEOBM ), reports on a variety of local B2C and B2B verticals in the most dynamic and competitive Online industries. Closing out 2010, SEOBM selected the Cosmetics Industry and the Supply Chain Integration candidates for 2010 were as broad as the product lines they market yet extremely narrow as it relates to supply chain integration. The Cosmetic industry with their frequent package changes is possibly running parallel with the Big Three SE’s and their frequency of mergers and algorithm changes.
We’ve been watching Stila Cosmetics (pronounced Stee-la), a Glendale, CA. Cosmetics Manufacturer and Retailer of “Travel Palettes” and “Collectable travel palettes” , who’s core consumers are the trendy, educated and spirited youthful women being bombarded every day of the week with the latest innovations in the cosmetic industry.
The Cosmetics industry is led by innovation and speed to market is critical. The need for speed requires the innovative flexibility of all strategic vendors to deliver on time with quality and price; From domestic to off shore contract fillers, packagers and assemblers to the Innovative Internet Marketing SEO partners. Speed to Market is Less than 5 months from concept to point of sale, others would die for.
Fast and tactfully elegant, their Fashionable and Distinctive Eco-Friendly Online Fashion Forward Products are supported by Savvy Social Media Branding http://www.seobrandmanagement.com/ and Affiliate Networking at its best.
SEOBM Brand Management SEO Awards Ranking Criteria:
· Website Rankings For Brand Name: Top 4 positions with Home Page Domain Stack of 8 Sub Pages and 3 additional individual Sub Page listings.
· Website Link Popularity: 2,700 Indexed pages with 36,000 Plus backlinks
· Core Key Word(s) (KW) : 1. Travel Palettes 2. Collectable Travel Palettes
· Google KW Rankings: both In top 3, with Home and Travel Palette Sub Page, affiliates above.
· Twitter: 12,400 Plus interactive followers, multiple affiliate accounts in Top SERP’s
· Facebook: 17,400 Plus Fans, integrated Blog and Twitter Fan Based Coupons and Free Offers.
· Blog: Blogspot integrated to facebook and twitter with 18,000 interactive followers
· Youtube: 72 Videos, 350,000 uploads, 3,000 subscribers , Video at #6 under “travel Pallets”
· Squidoo: 12 million views a month, over a dozen ranking profiles and each with multiple lenses
· Affiliate Marketers: Top 5 SERP’s are the highest traffic fashion forward websites in the industry
Brand Management SEO Ranking on a scale of 1 – 10: 8.5
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